Maggie is a New York–based creative designer working across branding, digital experiences, and product design, with a growing interest in AI.


About

Project

01      Omiomi
             Brand Identity / Packaging
02     BridgeCare
             Product Design / Healthcare Communication
03     Royal Caribbean ×
          Rolex Shanghai Masters
             Campaign / Visual Design
04     Nüshu Flow
             Creative Coding / Interactive Experience
05     Kenya Wildlife Marathon 
             Brand Identity / Event Design
06     ARHEN
             Brand Identity / Packaging
07     Seven Social Sins — Postcard
             Editorial Design / Print / Typography
08     R Book
             Visual Identity Exploration / Pattern System
09     The Beautiful & The Useful
             Poster Design / Motion 
10      After Work Diary
             Motion


3D





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R BOOK

Visual Identity Exploration /
Pattern System
2025
R BOOK is a design project centered on the construction of the letterform R, inspired by the structure and gesture of a ribbon bow. Beginning with the development of a single R form, the project expands into a system of super-units — complex compositions generated through the repetition, rotation, and layering of multiple R elements.

From these super-units, an extensive pattern system is developed, exploring rhythm, symmetry, and modular organization. The evolving patterns demonstrate how a single letterform can generate a flexible visual language. Supporting imagery related to the R form and the super-unit structures further reinforces the conceptual and visual coherence of the system.













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